The Story Behind the Logo: Chronically Empowered Mom

Rising, Growing, and Flowing: The Story Behind the Chronically Empowered Mom Logo

Hey there! Let me tell you a little story about my logo because, honestly, it’s way more than just a picture. It’s a reflection of everything I’ve been through, what I stand for, and where I’m heading.

When I sat down to create the logo for Chronically Empowered Mom, I knew it had to tell a story—not just mine, but one that resonates with anyone who’s ever faced challenges and decided, “You know what? I’m not giving up.”

The Orange Glow: My Fight and My Hope

First, there’s the orange. If you know me, you know I’m living with multiple sclerosis (MS), and orange is the color of the MS awareness ribbon. But it’s not just about that. For me, orange is the color of sunrises and sunsets—the most magical moments of the day.

Sunrises symbolize fresh starts. It’s that moment when you tell yourself, “Okay, today’s a new day, and I’ve got this.” Sunsets, on the other hand, are about reflection—looking back and realizing how far you’ve come, even if it’s just one step at a time. Orange isn’t just a color; it’s my fight, my hope, and my daily reminder to keep going.

The River: Life Keeps Moving

See that flowing blue in the logo? That’s a river. Life with MS, or any big challenge, can feel like navigating a river—twists, turns, rapids, and sometimes moments where it feels like you’re barely staying afloat. But here’s the thing about rivers: they keep flowing. They’re powerful, steady, and adaptable.

For me, that river represents resilience. No matter what obstacles show up, I’m still moving forward. Some days it’s a slow paddle; other days, it’s more like white-water rafting. But forward is forward, right?

The Hill: Rising to Every Challenge

Now, let’s talk about that hill. Life? It’s a climb. Every day brings new challenges—whether it’s motherhood, running my platform, or just dealing with the ups and downs of MS. But here’s the thing: that hill isn’t just a reminder of the struggles; it’s a symbol of growth.

Every step you take, no matter how small, gets you closer to the top. The hill reminds me (and hopefully you too) that the climb is where the magic happens. You get stronger with every step, and before you know it, you’re standing higher than you thought possible.

The Tree: Growth and Strength

Finally, we’ve got the tree. It’s at the top of the hill for a reason—it’s a symbol of what’s waiting for us when we keep pushing. That tree represents growth, strength, and everything we can become when we refuse to give up.

Trees survive storms, grow deep roots, and still reach for the sky. That’s exactly how I see myself, and it’s how I see you. We’re grounded in our values, but we’re always reaching higher, learning, and growing.

Why It All Matters

This logo? It’s not just for me. It’s for everyone who’s climbing their own hill, navigating their own river, or waking up each morning with the courage to face a new day. It’s a reminder that you are capable of more than you think.

Here’s the truth: life is messy, unpredictable, and sometimes downright hard. But it’s also beautiful, full of opportunities, and worth every single step we take. Whether you’re living with a chronic illness, managing the chaos of motherhood, or chasing your wildest dreams, I hope this logo reminds you of this:

You’ve got what it takes. You can rise to the challenge. You can grow stronger. And you can keep going—one step, one sunrise, one hill at a time.

Here are some of the other designs that didn’t make the cut. I won’t lie—I used AI to help me create the logo, but the design itself was all mine. I’d like to think of myself as a digital artist because I had a hand in every step of the process, from brainstorming to refining the details and polishing the final product. Some of these earlier versions gave me ideas that eventually led to the final design you see today. What do you think—do you like the final version?